Jewelry Appeal Increases Given its Investment Potential

Post-recession spending trends highlight that consumers are increasingly interested in products that maintain or appreciate in value.  The latest holiday season reinforced this trend, with jewelry emerging as a standout among all categories of 2013 holiday sales.

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Sara Quinlan, senior vice president at MasterCard Advisors, remarked that: “This year, if [consumers] couldn’t buy a new home or a new car, the thing that they bought immediately was some jewelry.”

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Quinlan went on to explain an important aspect that characterizes jewelry purchases: ”It’s an investment, I think is the way to think about it.  People are looking for something that doesn’t wear out. I think that’s the new spending post-recession.”

You can find Quartz original article at the clicking here.  And if you feel like investing in some outstanding Italian jewelry, visit ZYDO’s online store.

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